Distribution omnicanal: croissance, innovation et recherche des prix
9 June 2016
Professeur Jonathan Reynolds (Oxford Institute of Retail Management, Said Business School, University of Oxford)
Karine Picot-Coupey (IGR-IAE, Université Rennes 1)
Lanlan Cao (Neoma Business School) & Li Li (Montpellier Business School)
Professeur Stephan Zielke (University of Wuppertal, Walbusch Chair of Multi-Channel-Management)
Venue: SKEMA Business School, Lille, room C301, from 10 AM to 5 PM.